7 minute read

Avoid these 5 mistakes and monitor your social media campaign like a pro

So you want to monitor your social media campaign, and you’ve got some ideas of…

18 minute read

Social media campaigns in Fashion – best practice examples

We have collected some amazing best practice examples from the best global social media campaigns in the Fashion Retail industry. Check them out here:

9 minute read

Staying viral during the coronavirus pandemic: Influencer Marketing best practices during the global COVID-19 crisis

An effectively proven way to reach and engage target audiences, influencer marketing can be just…

7 minute read

How to create a social media campaign report without going crazy

‘What if I spend € 100.000 on a couple of sponsored posts? What if we…

6 minute read

Social Media in the midst of COVID-19: 4 different ways how brands react to the coronavirus situation

Many industries, organizations, businesses and people have been highly impacted by the global Coronavirus pandemic.…

6 minute read

Global Airline Analysis: how Etihad ruled the social skies

Etihad Airways is a leader based on several social media KPIs: Let’s dive into the numbers and determine what made Etihad the top international airline.

9 minute read

Automotive Influencer Report: the race for platform performance

Automotive influencers and car bloggers have a lot to be excited about in recent months,…

4 minute read

How to run a successful influencer campaign without Bibi, Team Harrison and Co.

Before we jump into this article we need to talk about what an influencer is…

4 minute read

What can you take away from one of the best fashion brands on social media?

Clothing, footwear, jewelry and watches: When we talk fashion in 2020 we mean online shopping,…

4 minute read

German Food Bloggers: A Social Media Analysis

Thanks to Instagram, we’ve seen an increase in the amount of food content on social…

4 minute read

German Travel Influencer Report: How Instagram dominates the travel industry

Jetting off to new places, experiencing new cultures and languages, tasting local food. That’s a…

4 minute read

How to keep your social media team busy this summer

It’s summertime and you know what that means: hot weather, slow news days and vacation…

3 minute read

Announcing the Instagram Stories Early Adopter Program

Marketers can no longer disregard Instagram and its Stories. This is especially true for consumer…