How to Run a Successful Influencer Seeding Campaign
Product seeding involves sending influencers free products as gifts in return for free publicity on social media.
Haus Labs: Behind the Marketing Strategy of Lady Gaga’s Clean Beauty Brand
Haus Labs by Lady Gaga, founded by the iconic pop sensation, has made waves with its approach to skin health.
The Best Influencer Marketing Tools & How to Choose One
Compare the best marketing tools for different kinds of businesses, from DTC startups and small businesses to large enterprise brands.
Temu: The Marketing Strategy That Outperformed Amazon
Move over Amazon and Shein—a new ecommerce platform is on the block, powered by social media & influencer marketing.
Gymshark: The Marketing Strategy Behind the Fast-Growing Brand
Since their inception in 2012, they have quickly become one of the go to brands when it comes to everything fitness gear related.
River Island Influencer Marketing De-constructed: Insights and Takeaways
River Island with an 8 decade pedigree, uses influencer marketing to establish themselves as a household global fashion brand.
Top 10 Virtual Influencers Rocking the Fashion Industry
We used Storyclash to analyze the content, audiences and collabs of the most famous virtual influencers.
The Body Shop Influencer Marketing De-constructed: Insights and Takeaways
The Body Shop, a sustainability leader in beauty since the 1970s, uses ethical influencer marketing to reinforce its responsible brand image.
TALA Influencer Marketing De-constructed: Analysis, Insights and Takeaways
Discover why TALA is rising to the top of Britain's most loved brands on Instagram and TikTok, thanks to their influencer marketing strategy.
Influencer Relationship Management: What it is and why it matters
As finding and retaining influencers becomes more competitive, businesses increasingly need an Influencer Relationship Management strategy.
How to Write the Ideal Influencer Contract (+ Free Template!)
Get expert insights on how to create the ideal influencer marketing contract, from scope and payment terms to termination.
How To Do Influencer Outreach (Including Free Email Templates!)
Need a hand contacting influencers? Just use our free influencer outreach template.
Create an Effective Influencer Brief in 3 Steps (+ Free Template!)
Find out how to write your own influencer marketing brief, or just use ours.
Everything You Need to Know About Influencer Media Value
How much is influencer content worth? To understand that, you need to work out the influencer media value.
Top 7 Grin Alternatives for Influencer Marketing
Discover some of the best Grin alternatives available on the market, and their features.