9 minute read

Gymshark: The Marketing Strategy Behind the Fast-Growing Brand

Since their inception in 2012, they have quickly become one of the go to brands when it comes to everything fitness gear related.

14 minute read

River Island Influencer Marketing De-constructed: Insights and Takeaways

River Island with an 8 decade pedigree, uses influencer marketing to establish themselves as a household global fashion brand.

13 minute read

Top 10 Virtual Influencers Rocking the Fashion Industry

We used Storyclash to analyze the content, audiences and collabs of the most famous virtual influencers.

7 minute read

7 Tried-and-Tested Ways to Find YouTube Influencers

Find out our top 7 ways to find YouTube influencers and how to make sure they’re a brand fit.

12 minute read

10 Ways to Find the Perfect Influencers for Your Brand in 2023

There are many methods and tools to find influencers, and some of them are free.

14 minute read

The Body Shop Influencer Marketing De-constructed: Insights and Takeaways

The Body Shop, a sustainability leader in beauty since the 1970s, uses ethical influencer marketing to reinforce its responsible brand image.

14 minute read

TALA Influencer Marketing De-constructed: Analysis, Insights and Takeaways

Discover why TALA is rising to the top of Britain's most loved brands on Instagram and TikTok, thanks to their influencer marketing strategy.

9 minute read

Influencer Relationship Management: What it is and why it matters

As finding and retaining influencers becomes more competitive, businesses increasingly need an Influencer Relationship Management strategy.

8 minute read

How to Write the Ideal Influencer Contract (+ Free Template!)

Get expert insights on how to create the ideal influencer marketing contract, from scope and payment terms to termination.

6 minute read

Influencer Outreach Email Template: Free Download for Your Brand

Need a hand contacting influencers? Just use our free influencer outreach template.

7 minute read

Create an Effective Influencer Brief in 3 Steps (+ Free Template!)

Find out how to write your own influencer marketing brief, or just use ours.

6 minute read

Everything You Need to Know About Influencer Media Value

How much is influencer content worth? To understand that, you need to work out the influencer media value.

8 minute read

Top 7 Grin Alternatives for Influencer Marketing

Discover some of the best Grin alternatives available on the market, and their features.

7 minute read

Influencer Marketing ROI: How to measure your campaigns

Tracking the performance of your influencer campaigns is essential. Learn how to measure ROI and drive better results.

10 minute read

How to choose the perfect influencer marketing tool

Learn everything you need to know to choose the right tool for your brand, including key factors to consider and top tools in the market.