The Body Shop
Influencer Marketing

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How The Body Shop's creator strategy catalyses their growth as a global household beauty brands

Cruelty-free and sustainable manufacturing have become must-haves for the skincare and beauty industry since the turn of the century. While some brands do it to keep up with the trend, there are some who's very foundation started with this idea, in order to make massive and meaningful societal change with regards to the beauty industry.

In this episode of Influencer Marketing De-Constructed, we will be taking a deep dive into a brand who's beginning The Body Shop! We will be looking at the influencer strategy of the cruelty-free international brand, and what initiatives they have taken to continue to be one of the household names when it comes to skincare, makeup, hair and fragrance.

What to expect in our free webinar

What is The Body Shop's Influencer Strategy?
Multi-platform focused deep-dive
What are they doing to build their already massive creator community?
What can we take from their Influencer Marketing Strategy?

Your host and moderator:

Chris Sain

Chris Sain

Demand Generation Specialist

Want to know more?

The Body Shop Blog Post

The Body Shop Influencer Marketing De-constructed: Insights and Takeaways

In this blog post, we'll dive into The Body Shops influencer marketing strategy and share some of the key takeaways from our webinar. Whether you're a beauty industry professional, a social media marketer, or simply a fan of the brand, we're confident that you'll find the insights valuable.

Download our slides

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